Notes on building websites that sell.

Straight answers on design, WordPress, Shopify and conversion, written for business owners, founders and marketers.

A practical checklist for hiring a website designer in Mumbai: what to ask, red flags to avoid and how to compare quotes fairly.

WordPress vs Shopify compared on cost, ease of use, SEO, e-commerce and flexibility, with a simple rule of thumb for choosing.

A practical Shopify conversion rate optimization checklist covering speed, product pages, trust, cart and checkout, ordered by impact.